24 | Self-Promotion: How Should Christian Content Creators Market Themselves?

Afraid of self-promotion? Your book, podcast, coaching group or online course is NOT about you, that’s true. It’s about serving your customers and glorifying God with your talents. Yet hiding under a rock is not good stewardship—or good for business.

As a Christian content creator, you are the face of your business; therefore, it’s important to put yourself out there, promoting your work without coming across as salesy. How? This episode will break it all down. We’ll explore some foundational truths about why it’s okay to get paid in the first place, how to find freedom and courage to tell people about your work, and three tips for ensuring you don’t turn into an ego monster.

Highlights:

• Why are we so afraid of marketing ourselves?
• What we can learn from King David about self-promotion
• Marketing is not peddling; it’s something else {which requires an explanation}
• Profiting from the gospel: what it means and doesn’t mean
• Biblical support for earning an income from your content (and therefore promoting it)
• Three tips for avoiding becoming salesy
• My little side rant about four-star reviews

Resources mentioned in this episode:
Commentary on 2 Corinthians 2:17... click HERE
My coaching group, The Funnel Club
My digital products course, Profitable Digital Products Method
Email me at becky@theinspiredbusiness.co. 

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